Lately, face serums have become an ineluctable part of the skincare routine. These serums are lightweight products with high concentrations of active ingredients. They are designed to serve different types of skin concerns such as acne, pigmentation, dryness, wrinkles, and dullness.
With high demand, Indian face serums have been bursting with a variety of options catered to different skin types and concerns. Whether you are looking to shoo away that dullness and fine lines or want to keep your skin hydrated and brightened, there’s a serum for you! But with so many options out there it might get a bit overwhelming. Thus, to ease your concern, we have brought you the 10 best skin serums for the face in the Indian market.
Why Do We Need a Face Serum?
Face serums are an essential part of the skincare routine. So, let’s check out in detail the reasons for its popularity.
- Deeper Penetration: Unlike moisturizers, serums are curated to penetrate deeply and get absorbed quickly into the skin. This helps to improve skin at a cellular level.
- Lighter Texture: The face serums have a light texture that doesn’t clog the pores, which makes them suitable for all skin types including oily or acne-prone.
- Anti-Ageing: Many retinol serums or serums with peptides and antioxidants stimulate collagen production while promoting skin regeneration. Additionally, the active ingredients in the serum maintain skin elasticity and plumpness by providing intense hydration.
- Improves Skin Tone: Regular use of serums can help gently remove dead cells and improve the skin texture. They are also highly beneficial in removing acne scars, pigmentation, and the appearance of pores.
22 Best Face Serum Brands
Face serums are products that have the power to illuminate your face with a natural glow! Are you eagerly looking to incorporate the best skin serum for glowing skin but are puzzled? Don’t fret, we are here to help you. Here is the catalogue of top face serums available in India.
1) Deconstruct 10% Vitamin C Serum
Deconstruct 10% Vitamin C Serum is a non-irritating, non-sticky, and lightweight formula that is suitable for oily and acne-prone skin.
2) Loreal Paris Revitalift 1.5% Hyaluronic Acid Serum
The Loreal Paris Paris Revitalift 1.5% Hyaluronic Acid Serum offers intense hydration to your skin. Hyaluronic acid is known for its ability to hydrate skin and plump it up.
3) Minimalist 2% Salicylic Acid Serum
Minimalist’s 2% Salicylic Acid Serum is a must-try for those struggling with acne and blackheads. This serum exfoliates the skin and clears the blockage which prevents breakouts, leaving the skin clearer and smoother.
4) Sadhev Ayurvedic Vitamin C Serum
Sadhev Ayurvedic Vitamin C serum is loaded with natural ingredients like gooseberries, pomegranate seeds oil, and natural Vitamin E. This provides your skin with deep nourishment, a gentle glow, reduced blemishes, and improved skin tone.
5) Mamaearth Skin Illuminate Vitamin C Serum
Another Vitamin C serum for the face, Mamaearth Skin Illuminate Vitamin C Serum is designed to brighten your complexion and minimize dark spots. The serum has a powerful combination of Vitamin C and turmeric that helps to fight free radicals and stimulate collagen production.
6) Shankara Anti-Ageing Serum
Shankara Anti-Ageing serum is curated with potent ingredients like Brahmi, ashwagandha and bakuchi. Its formulation helps to deeply moisturise, hydrate and oxygenate the dry and mature skin. This face serum increases skin elasticity while rejuvenating it.
7) Sugar Cosmetics Aquaholic Hydrating Face Serum
Sugar Cosmetics Aquaholic Hydrating Face serum is infused with hyaluronic acid and aloe vera. This also provides intense hydration and soothing to dry and irritated skin leaving it soft, smooth and refreshed.
8) Forest Essentials Varuna Exceptional Repair Serum
Another brand known for its natural ingredients is Forest Essential’s Varuna Exceptional Repair Serum is a night serum. This serum is prepared from a blend of ten anti-ageing herbs that improve the firmness and elasticity of your skin.
9) Plum 10% Niacinamide Face Serum
An outstanding face serum for men and women, Plum 10% Niacinamide Face Serum also contains the benefit of rice water. This serum helps to fade blemishes, soothes inflammation and helps maintain healthy skin.
10) Kama Ayurveda Kumkumadi Ayurvedic Night Serum
Kama Ayurveda Kumkumadi Ayurvedic Night Serum is prepared based on an original Ayurvedic recipe. This serum is powered by various botanical ingredients like saffron, lotus and manjista. It encourages overall skin renewal while providing an even radiant bright skin tone.
11) Kiehl’s Clearly Corrective Dark Spot Solution Serum
One of the best vitamin C serums, this product could be a top choice for individuals battling with dark spots, uneven skin tone, or pigmentation. Kiehl’s serum contains activated vitamin C which is known for its anti-pigmentation and skin-brightening properties.
12) Good Vibes Rosehip Hydrating Glow Face Serum
Good vibes is all about embracing nature’s goodness and bringing it in the form of skincare products. The Good Vibes Rosehip Hydrating Glow Face Serum has the satin-like texture of rose hip that hydrates, plumps and heals the skin from within.
13) Olay Total Effects Anti-Ageing Serum
Olay believes that a good skincare is about a little science and a whole lot of care. The Total Effects Anti-Ageing Serum feels light on your skin, soaks in fast, and doesn’t leave that greasy layer behind. It’s made to do a lot at once, it smoothens the skin wonderfully, prevents premature signs of ageing and gives the skin a youthful looking glow. If you are in your 40’s or 50’s and want an anti ageing serum that isn’t harsh on the skin, this is the one.
14) Pilgrim Lift & Firm Anti-Aging Serum
If you are a fan of Korean skincare approaches, you might end up loving this serum a little more. The brand taps into the beauty secrets of Korea’s Jeju Island to curate skincare that really cares for your skin. The Lift & Firm Anti-Aging Serum is all about bringing bounce back to your skin, it boosts collagen, evens out skin texture and makes your skin feel hydrated and radiant.
15) The Derma Co Face Serum for Spotless Skin
The Derma Co keeps it real with science-backed formulas that actually do what it says. The Derma Co Face Serum for spotless skin clears out dark spots, evens out skin texture and brings a healthy looking skin, which was taken away by dirt, excess oil and pollution. The formula is safe, gentle, and shows visible results in just a few weeks, usually between 3 to 6.
16) TNW- The Natural Wash Retinol Anti-Aging Face Serum
If you’ve started noticing fine lines or your skin, retinol might be what you’re missing. It helps boost collagen, smooth out texture, and gives tired-looking skin a fresh glow. This Retinol Anti Aging Face Serum works quietly by softening fine lines, and giving you that healthy, well-rested glow. It also hydrates deeply from within.
17) St.Botanica Retinol Anti Wrinkle Face Serum
St Botanica loves exploring lesser-known ingredients and turning them into powerful, feel-good formulas. The Retinol Anti-Wrinkle Face Serum is a great pick if your skin’s feeling a little tired or loose. It helps boost collagen, smooth out fine lines, and gives your skin that firm, rested look.
18) Lakmé Absolute Youth Infinity Skin Sculpting Face Serum
Noticing dullness or fine lines creeping in? The Lakmé Absolute Youth Infinity Serum might just be your skin’s wake-up call. Infused with luminising pearls, it instantly brightens up dull skin and adds that shine and softness from-within. Over time, it works on softening wrinkles, fading spots, and evening out texture, so your skin looks fresher and rejuvenated.
19) Dot & Key 0.9% Retinol + Pomegranate Anti Ageing Face Serum
Some days your skin just feels off, dry in places, a little lined, and not quite as bright. This serum from Dot & Key steps in like a saviour. Post applying, it gives a softer and smoother skin, prevents signs of ageing, fades fine lines that have been hanging around for too long and layers your skin with hydration.With the natural goodness of pomegranate, it also makes your skin plump and supple.
20) Wow Skin Science Anti Aging Night Face Serum
When your skin feels worn out from the day, whether it’s from pollution, screens, stress, this night serum steps in like a quiet healer. Infused with Vitamin E and B complex, the WOW Anti-Ageing Night Serum helps ease away dullness, soften lines, and recharge tired skin. It settles in fast, feels feather-light, and works while you are having a good night’s sleep.
21) Kaya Clinic Retinoboost Face Serum
Skin feeling a little uneven, dull, or just not like it used to? Kaya’s Retinoboost Serum is here to turn that around. Packed with a dermatologist-approved blend, it works deep to soften lines, smooth out rough patches, and brighten uneven tone, without overwhelming your skin. Use it regularly, and you’ll start seeing skin that looks fresher, clearer, and just more you in the mirror.
22) Foxtale 0.15% Beginner Friendly Retinol Serum for Anti Ageing
Looking for the best beginner friendly retinol serum for anti-aging? Foxtale’s Anti-Ageing Serum goes deep to tackle fine lines, early wrinkles, and uneven out the skin texture. It also helps keep breakouts in check, which makes it a solid all-rounder if you’re dealing with both ageing and acne. Lightweight, fast-absorbing, and refreshingly non-sticky, it leaves your skin feeling balanced, bright, and healed.
Table of Comparison
Now that you know what is the best skin serum for the ace, let’s quickly do a comparison of serums. This table of comparison includes top brands like Loreal Paris, Khiel’s, Forest Essentials, Kama Ayurveda and many more.
| Brand | Best for Skin Type | Price (INR) | Review/Rating |
| Loreal Paris Revitalift Serum | All Skin Types | ₹301/ 15ml | 5/5 |
| Minimalist Salicylic Acid Serum | Combination/ Oily Skin | ₹236/ 10ml | 4.5/5 |
| Sadhev Ayurvedic Vitamin C serum | All Skin Types | ₹598/ 30ml | 5/5 |
| Mamaearth Skin Illuminate | All Skin Types | ₹306/ 15g | 4.9/5 |
| Shankara Anti-Ageing serum | All Skin Types | ₹3450/ 30ml | 4.6/5 |
| Sugar Cosmetics Aquaholic Hydrating Face Serum | All Skin Types | ₹499/ 15ml | 5/5 |
| Forest Essential’s Exceptional Repair Serum | All Skin Types | ₹2450/ 10ml | 4.8/5 |
| Plum Niacinamide Face Serum | All Skin Types | ₹499/ 30ml | 4.4/5 |
| Kama Ayurveda Kumkumadi Ayurvedic Night Serum | All Skin Types | ₹3495/ 12ml | 4.8/5 |
| Kiehl’s Dark Spot Solution Serum | All Skin Types | ₹2600/ 15ml | 4.65/5 |
| Good Vibes Skin Glow Anti-Aging Serum | Dry/Normal Skin | ₹250 / 15ml | 4.3/5 |
| Olay Total Effects Anti-Ageing Serum | Normal/Dry Skin | ₹849 / 50g | 4.6/5 |
| Pilgrim Lift & Firm Anti-Aging Serum | All Skin Types | ₹545 / 30ml | 4.5/5 |
| The Derma Co Face Serum for Spotless Skin | Oily/Acne-Prone Skin | ₹499 / 30ml | 4.4/5 |
| TNW- The Natural Wash Retinol Anti-Aging Face Serum | Normal/Dry Skin | ₹595 / 30ml | 4.3/5 |
| St.Botanica Retinol Anti Wrinkle Face Serum | Normal/Combination | ₹699 / 20ml | 4.2/5 |
| Lakmé Absolute Youth Infinity Skin Sculpting Face Serum | All Skin Types | ₹799 / 15ml | 4.5/5 |
| Dot & Key 0.9% Retinol + Pomegranate Anti Ageing Face Serum | All Skin Types | ₹645 / 25ml | 4.6/5 |
| Wow Skin Science Anti Aging Night Face Serum | Dry/Dehydrated Skin | ₹599 / 30ml | 4.2/5 |
| Kaya Clinic Retinoboost Face Serum | All Skin Types | ₹799 / 30ml | 4.3/5 |
| Foxtale 0.15% Beginner Friendly Retinol Serum for Anti Ageing | Sensitive/New to Retinol | ₹595 / 30ml | 4.7/5 |
Conclusion
When it comes to nourishing your skin, face serums hold a revered place as it offers targeted treatment for specific skin concerns. From acne and pigmentation to ageing and hydration, the serum caters to a wide range of skin issues.
Out of the various options available, choosing the right serum depending on your skin type and concern can significantly improve your skin health. So, go ahead, make an informed decision and enjoy the healthy glowing skin you dreamt of.
